The cutting-edge technology of artificial intelligence is changing our lives and the way we work. This gives rise to a variety of questions. What is artificial intelligence? What needs to be considered when developing it? Which already existing regulations need to be complied with in the context of artificial intelligence?
The team from PwC Legal has compiled relevant information for you. Learn more about artificial intelligence and the already existing regulations here in our FAQs.
There is currently no uniform definition for the term “artificial intelligence” (AI). In general, the term is understood as the ability of a machine to imitate human abilities such as logical thinking, learning, planning and creativity.
AI accesses huge amounts of data for this purpose. The access to this data is crucial, primarily because it can be used to train the algorithms of the AI. In this way, AI is not only enabled to solve complex tasks, but also to further develop itself.
The EU Commission, which is currently working on the so-called AI Regulation (“AI Act”) – meaning an EU-wide framework for regulating AI – uses the term “AI system” for legal purposes. Put briefly, the EU Commission understands the term AI system to mean software that uses certain technologies, such as machine learning, in order to generate output such as content, predictions, recommendations or decisions, to serve objectives defined by humans. Since this definition used by the EU Commission is rather broad, it results also in a broad scope of application for the proposed AI Regulation.
The basis for the development of AI applications is data. Since AI requires a large amount of data, data protection in particular is important in the development of AI.
Key requirements for the secure handling of data are set out in the General Data Protection Regulation (“GDPR”). According to the EU plans, the regulatory requirements of the new AI Regulation, which is currently being prepared at the EU level, will exist in parallel to the GDPR in the future. With respect to personal data, strict guidelines must be followed, in particular the principles of data minimization, data accuracy and purpose limitation in data processing.
Regarding purpose limitation, personal data may only be used for the pre-defined purposes, which ensures that the data is not misused. If data from a different application is used (further) for the development of AI, due care must be taken to check whether the purpose still covers this. An appropriate legal basis is required for processing data, including in the context of AI, a consent of the person affected or prevailing legitimate interest of the responsible party.
With regard to AI applications, the information obligations in the case of automated decision making, the special provisions for decision-making processes based exclusively on automatic processing including profiling, the requirements for the quality of the data used and the documentation requirements are particularly relevant.
When training the AI, e.g. through machine learning, it is especially important to ensure that no copyright infringements occur through the use of the material provided to the AI (such as images, songs, videos). Copyright Law has the strict purpose of protection from unauthorised copying. Since there is no general exception for machine learning, AI providers must check whether an authorisation to use copyrighted materials exists. If not, there is a risk of restraining orders and claims for damages.
A variety of measures are currently being prepared at EU level. On the one hand, the European Commission is working on the so-called AI Regulation (AI Act). In addition, an AI Liability Directive is to be issued and amendments are to be made to the already existing Product Liability Directive. These three proposals are part of an EU package of measures to support the introduction of trustworthy AI.
There are not yet special provisions for liability in connection with AI. Therefore, the existing general civil liability provisions apply, which are not designed for AI liability.
However, taking current developments into account – particularly the AI Liability Directive currently under preparation at the EU level and the planned amendments to the Product Liability Directive – liability law will be modernized.
For further details about the proposed AI Liability Directive and the intended amendments to the Product Liability Directive, we refer you to our comments in #3.
Thanks to technological progress in the area of AI, it is possible to generate results and outcomes with the aid of AI applications that have a certain originality or individuality. According to the current legal situation, computer programs are no legal entities. Since copyright law speaks of “proprietary intellectual creations” that are to be understood as created by humans, the AI cannot itself be the creator of the work it produces (e.g. images, songs, films). According to current understanding in Austrian literature, only a product of the human mind can be protected by copyright. Even if the AI itself cannot be considered the creator, according to prevailing legal opinion it cannot be ruled out that – depending on the individual case and the respective AI application – people behind the AI (e.g. programmers or users) can become the creators of the outcome generated by AI.
Please note: This article is for general information only and does not constitute legal advice by PwC Legal oehner & partner rechtsanwaelte gmbh. The article cannot be regarded as a substitute for individual legal advice. PwC Legal oehner & partner rechtsanwaelte gmbh assumes no liability of any kind for the content and correctness of the article.
Status: 12.06.2023